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What it takes to be a successful Event Manager

Author: Giulia Giovagnoli

Published Date: 2020/03

Event Manager | Events Industry | Events careers

Working in the events industry is often considered a glamorous occupation. With everything from working at fantastic venues, hosting blue chip clients, to creating fabulous show stopping masterpieces. If your dream career is events, find out what it takes to be a successful event manager. Giulia Giovagnoli from TMS Talent tells us more…

“The events industry is very tight knit circle. So reputation matters. The top event managers we come across in the MICE sector all possess unique skill sets that make them ideal for these roles” Says Giulia.

      1. Strong Organisational Skills

Running successful events requires exceptionally strong organizational skills. An event manager in a typical day will be managing a diverse range of attributes for one and possibly multiple events. From venue selection to external suppliers, catering, AV and creative agencies, the event manager needs to keep all the “balls in the air” and everyone to schedule.

Being able to utilise event management software like Events Air / Events Pro is a definite advantage.

      2. Creativity

An events career is well suited to those who exude creativity. From coming up with a theme, designing a mood board, selling it to the client and coming up with those memorable elements that make it fun! If you’re creative and love coming up with new ideas and keeping ahead of trends, an events manager role could be for you.

      3. Attention to detail

“Don’t put those flowers there!” An event manager needs to have an eye for the details. Not just the creative details, but also things like ensuring contracts are signed, bookings are watertight and guests with special dietary requirements are catered for. The best and most memorable events feel seamless and that’s because the event manager has taken care of organizing every detail, from the signage to the sound, the food to the florals. 

      4. Negotiation & Stakeholder Management

Event management roles will often include a large sales component where having strong negotiation skills and stakeholder management is crucial. An event manager will need to negotiate with multiple vendors on behalf of their client to keep the event running to budget. This is where the connections of top event managers sets them apart, having suppliers at hand who can be flexible with meeting a client’s brief to make it all happen.

      5. Positive mindset & Flexibility

“The best event managers I know radiate positivity and enthusiasm for what they do!” says Giulia

In events, the reality is, it’s not always smooth sailing. When things do get stressful the best event managers remain calm and flexible in their approach to finding solutions to challenges and they don’t let things faze them.

If you're looking for your next career move in Events and want to know more about becoming a successful Events Manager, please reach out and get intouch with Giulia or one of the TMS Talent team.